Why We Spend So Much On Botox

By Marla Nordina


In these times of great scrutiny over physical appearances, a first impression is more important than ever. The drive to make oneself look as they did in their youth is strong, and many of us will do whatever they can in their attempts to achieve this. Botox is one such way to help rejuvenate the skin and get rid of those horrible lines and wrinkles, and armed with this knowledge people all over the world seem to be getting botox injections to their face almost regularly now!

In the past, improving one's appearance was all about getting some form of plastic surgery that actually involved one to go under the knife. After a surgery, it can be weeks until the patient is fully recovered. It would even take months before any sort of effect showed. But that era has now started to fade away, thanks to botox. In a report that was published by the American Society of Plastic Surgeons in 2012, there was a marked increase in the use of minimally invasive cosmetic procedures such as botox injection, while there was a decline in the total number of cosmetic surgeries performed.

The reason?

Well, for the middle class Jane Doe, botox injections can still bring out the beauty in them without emptying the bank account. The popularity of botox is increasing because it's safe, inexpensive, and makes a significant improvement on the overall appearance of individuals, and costly plastic surgery is less appealing.

However, it does appear that the entire 'botox culture' seems to have been taken on by members of a more affluent society. We all see pop stars and other celebrities in the papers and magazines, talking about botox procedures they have had.

What factors made botox to well-known?

It's safe to say that botox treatments are a huge part of modern cosmetic surgery clinics. The effective results on wrinkles and lines, coupled with the great speed and ease of the treatments as it's an out-patient procedure makes this a popular choice among patients. These type of injections are being used now for conditions such as spastic paraplegias, blepharospasms, and muscle spasms, as well as for cosmetic purposes.

Months later, the effects of these procedures are still quite noticeable. It has a positive effect on the confidence of the person, and there is a high chance that they would recommend it to a friend or family member.

With such advantages, it should not be surprising to hear that botox injection have now become part and parcel of our daily culture, boosting the confidence of millions and bringing out their inner glow!




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